Founded in 1983 by William Yeoward, the brand has been a synonym of good taste and harmonious interiors for many years. Mr. Yeoward decorative style was defined as "Modern British” and thanks to its unparalleled craftsmanship and originality, his catalog of crystal, fabrics, furniture, home accessories, lighting, rugs, upholstery, and wall coverings, is well accepted among architects, decorators, and interior designers around the world. William Yeoward’s philosophy has always been to ‘strive for excellence’ not only in design and production but most importantly in service, and this is one of the reasons for the brand’s great success. At Inside Stores, we carry the complete collection of William Yeoward fabric, wallpaper and furniture. Please contact us for pricing or product information. Request a quote.
William Yeoward started his career in interior design in 1983 when he opened his first store on the King’s Road, in Chelsea. He was convinced that ‘comfort is the key to contentment and therefore good design must be practical, elegant and above all comfortable.’ His store offered a well-curated collection of antiques, crystal, furniture, dinner services, and lighting fixtures. In 1996, thanks to the collaboration with crystal designer and maker Timothy Jenkins, the William Yeoward Crystal was born, and was so well accepted that was was granted a Royal Warrant of Appointment as Supplier of Crystal Glass to HRH The Prince of Wales in January 2008. In 1998 William Yeoward presented his fabric and wallpaper collections which were distributed globally by Designers Guild. In 2012 the brand presented its rugs and cushions lines, and in 2014, its furniture collection, providing a well-rounded option for high-end interior decoration projects.
The current William Yeoward catalog features four distinct furniture collections: Benchmade Upholstery, Bespoke Furniture, Collected, and Concept Upholstery. To complement the furniture lines, the brand offers a collection of home accessories that include handmade, couture cushions; unique mirrors; and charming rugs.